In Italy, 1957, a young man by the name of Angelo Gregotti founded Studio Auriga, to produce designs for a multi head mechanical embroidery machine. It was the first and only company to undertake this type of work in Italy.
Italy as you know has always been the world leader in production of both bed linen and bath towels together with garments and high fashion.
Many of his customers used German embroidery machines for production, that was until Mr Gregotti visited Japan in 1972 and discovered Tajima. The idea of providing his customers with fabulous design coupled with the latest high technology embroidery machine thrilled him.
In 1983 to offer a greater service to his customers, Angelo proposed to his school friend Adolfo Veronelli to join his project and start a new adventure producing thread. Their vision was to source the best Egyptian cotton and create thread to supply our customers with the greatest product on the market. Aurifil was born.
Elena Gregotti and Alex Veronelli as second generation joined the Company after graduating university. It was after this time in 1995 that Aurifil and Studio Auriga first appeared online with their first website. Elena soon discovered the quilt world and was fascinated firstly by what can only be described as works of art, masterpieces in fact. Even though the quilt market was completely different to our current operations, She proposed to her father to approach this market.